Legacy approaches to attribution (MTA’s) are useful, but fall short on their ability to be predictive. More modern approaches leverage 100x the customers signal and use ML and AI to predict pipeline impact.
Proper attribution of Direct traffic to the actual source
Superior account identification both on and off your web site
Incrementality and mix models to understand predictive outcomes
Legacy approaches to attribution (MTA’s) are useful, but fall short on their ability to be predictive. More modern approaches leverage 100x the customers signal and use ML and AI to predict pipeline impact.
Proper attribution of Direct traffic to the actual source
Superior account identification both on and off your web site
Incrementality and mix models to understand predictive outcomes
Legacy approaches to attribution (MTA’s) are useful, but fall short on their ability to be predictive. More modern approaches leverage 100x the customers signal and use ML and AI to predict pipeline impact.
Proper attribution of Direct traffic to the actual source
Superior account identification both on and off your web site
Incrementality and mix models to understand predictive outcomes
"Finally, B2B Technology with a financial lens to prove ROI, provide insights into business outcomes, and uncover what's really working for marketing spend."
Steve Klei
CFO, Clearstory
"Finally, B2B Technology with a financial lens to prove ROI, provide insights into business outcomes, and uncover what's really working for marketing spend."
Steve Klei
CFO, Clearstory
"Finally, B2B Technology with a financial lens to prove ROI, provide insights into business outcomes, and uncover what's really working for marketing spend."
Steve Klei
CFO, Clearstory
Take the next step
Discover how our solutions can transform your marketing strategy. Schedule a demo today!
Take the next step
Discover how our solutions can transform your marketing strategy. Schedule a demo today!
Take the
next step
Discover how our solutions can transform your marketing strategy. Schedule a demo today!
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