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Chris Golec shares key takeaways and lessons learned when measuring and comparing digital performance. Plus key performance indicators to consider for efficient measurement.
It’s the time of year where we are thinking about resolutions in the new year. Here are a set of principles that will guide our decision making here at Channel99.
A new generation of B2B performance marketing technology including a new view-through technology purpose-built for B2B digital programs.
Chris Golec and Nick Panayi speak at a MarTech event about the the evolution of B2B marketing, the tricky world of attribution, tackling the “dark funnel,” measuring marketing impact, and the importance of industry benchmarks.
Connecting marketing’s impact to business outcomes has never been more important. Read this ebook to understand how to measure ROI and optimize efforts.
Learn the four steps to developing a successful revenue marketing strategy so you can ensure efforts that drive the business forward.
Find out how your digital channels are performing vs. the rest of the industry.
